Google Adsense Referral Is Retiring

Google AdSense Referral is retiring as announced by Inside AdSense blog a couple of days ago. If you are an AdSense user, I’m sure you have received an e-mail of the same subject as well.

The main reason of the retirement is AdSense Referral has not seen success for many in the long term and Google AdSense team would prefer to retire existing features so that they can focus our efforts on the ones that will be most effective in the long term.

Furthermore, since DoubleClick is acquired by Google, is in the same arena as Google AdSense Referral. Its DoubleClick Performics Affiliate Network will now operate as the Google Affiliate Network.

Remove the referral code from your site

Just make sure you are going to remove the referral code from your site before the last week of August, so you can continue to effectively monetize your ad space. Alternatively, if you feel lazy, you can still keep them on, but they won’t make you a single cent, you loser.

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Yahoo To Partner Google in Search Advertising

Yahoo and Google have confirmed that they are entering into a partnership for search advertising. Google mentions that the deal is not a merger but rather, Google are merely providing access to their advertising technology to Yahoo! through their AdSense program.

Check out Google’s blog post on the agreement here.

What’s your say on the partnership?

Popularity: 40% [?]